Sophia Hewitt-Bailey – Lewiston

Sophia standing in her shop

Photo Credit: Chris Bennett

40 Stories for 40 Years – Profilee 36

For a number of years, Sophia had a dream to open a store offering Caribbean food products in Maine. “I wanted to start a business because I saw a need for specific products. The products were not available in the Lewiston/Auburn area, or anywhere in Maine,” she says. She and others would have to travel to Boston or New York to get the items that reminded them of their life in other countries. In 2016, she was in-between jobs. This is when she seized the opportunity to start her business.

Sophia knew that the first step towards her goal was to write a business plan. She had written a business plan in college and told herself, “I can do this.” Then, she realized that she needed help with developing financial statements, she found New Ventures Maine and registered for the upcoming Venturing Forth class.

Sophia standing behind her cash register She started the class with the goal of developing a solid business plan. “During the class, I gained business knowledge and a better idea of how to manage my business. When the class concluded my goal was to open a store within six months and to have a sustainable, solid, operating business within four years. Now, Caribbean Life Grocery and Gifts has been in operation for two years and I am well on the path to reaching my four-year goal,” she shares.

There have been challenges and joy along the way. At first it difficult for Sophia to find the right location and to meet the requirements of a commercial loan. However, she overcame these challenges and was able to open her first store! She explains, “One of my biggest joys during this process was the confidence I gained by knowing that I had the support of NVME, and the backing of other organizations, such as the Maine Small Business Development Centers and Community Concepts Finance Corp.”

Sophia’s advice to others is “before you start a business take the Venturing Forth class. In addition to providing education on business planning, it opened doors to make connections with other business resources.”

Sophia recently started another business with her husband in the Freeport Public Market, called Jeff’s Jamaican Cuisine. It is a small food kiosk that offers homestyle Caribbean dishes. Her goal is to open a larger restaurant in the future to continue sharing the Caribbean Life.

ClassDateProgram AreaLocationRegion
Work for Yourself@50+2019-09-24 September 24, 2019Start a BusinessLewistonWestern
Business Basics2019-09-16 September 16, 2019
(ends September 30, 2019)
Start a BusinessBangorNorth Central/Downeast
Work for Yourself@50+2019-10-01 October 01, 2019Start a BusinessFarmingtonWestern
Introduction to Self-Employment2019-10-03 October 03, 2019Start a BusinessFort FairfieldNorthern
Introduction to Self-Employment2019-10-03 October 03, 2019Start a BusinessONLINEStatewide
Introduction to Self-Employment2019-10-08 October 08, 2019Start a BusinessMexicoWestern
Work for Yourself@50+2019-10-10 October 10, 2019Start a BusinessWindhamSouthern
Introduction to Self-Employment2019-10-10 October 10, 2019Start a BusinessLewistonWestern
Foundations for Online Marketing2019-10-12 October 12, 2019Start a BusinessBangorNorth Central/Downeast
Work for Yourself@50+2019-10-16 October 16, 2019Start a BusinessGorhamSouthern
Work for Yourself@50+2019-10-18 October 18, 2019Start a BusinessONLINEStatewide
Foundations for Online Marketing2019-10-21 October 21, 2019Start a BusinessSacoSouthern
Introduction to Self-Employment2019-10-22 October 22, 2019Start a BusinessOaklandCentral
Business Basics2019-10-17 October 17, 2019
(ends October 24, 2019)
Start a BusinessBrunswickMidcoast
Creating your Web Presence2019-10-28 October 28, 2019Start a BusinessSacoSouthern
Business Basics2019-10-15 October 15, 2019
(ends October 29, 2019)
Start a BusinessPresque IsleNorthern
Introduction to Self-Employment2019-10-29 October 29, 2019Start a BusinessMechanic FallsWestern
Business Basics2019-10-16 October 16, 2019
(ends October 30, 2019)
Start a BusinessLewistonWestern
Fueling Your Online Presence2019-11-04 November 04, 2019Start a BusinessSacoSouthern
Foundations for Online Marketing2019-11-06 November 06, 2019Start a BusinessLewistonWestern
Business Basics2019-10-23 October 23, 2019
(ends November 06, 2019)
Start a BusinessEllsworthNorth Central/Downeast
Tax Readiness for the Self-Employed2019-11-07 November 07, 2019Start a BusinessONLINEStatewide
Introduction to Self-Employment2019-11-19 November 19, 2019Start a BusinessBoothbay HarborMidcoast
Business Basics2019-11-05 November 05, 2019
(ends November 19, 2019)
Start a BusinessFarmingtonWestern
Creating your Web Presence2019-11-20 November 20, 2019Start a BusinessLewistonWestern
Venturing Forth: Business Planning for Entrep2019-08-28 August 28, 2019
(ends November 27, 2019)
Start a BusinessPresque IsleNorthern
Tax Readiness for the Self-Employed2019-12-03 December 03, 2019Start a BusinessONLINEStatewide
Fueling Your Online Presence2019-12-04 December 04, 2019Start a BusinessLewistonWestern
Introduction to Self-Employment2019-12-12 December 12, 2019Start a BusinessLewistonWestern
Venturing Forth: Business Planning for Entrep2019-09-16 September 16, 2019
(ends December 16, 2019)
Start a BusinessSacoSouthern
Venturing Forth: Business Planning for Entrep2020-02-19 February 19, 2020
(ends May 13, 2020)
Start a BusinessSouth PortlandSouthern
Venturing Forth: Business Planning for Entrep2020-03-05 March 05, 2020
(ends June 04, 2020)
Start a BusinessBrunswickMidcoast